Visual Storytelling Has Come To WordPress.
Google introduced the beta version of the plugin earlier this year, and after incorporating user feedback and adding features, it’s now available for everyone within the WordPress plugin directory.
Google created the Web Stories format through its AMP Project to allow publishers to create visually-rich stories. It is primarily geared toward mobile site visitors, allowing them to quickly jump through story pages with small chunks of content.
The Web Stories for WordPress plugin provides a drag-and-drop, WYSIWYG interface for making full-screen, tappable content that’s synonymous with Instagram and Snapchat. This content today is found in Google Search and Discover. It entered beta earlier this year, and version 1.0 is now available.
The Web Stories plugin creates a visual interface within WordPress for creating Stories. It breaks away from the traditional WordPress interface and introduces users to an almost Photoshop-like experience for building out individual Stories. The Stories editor is completely drag-and-drop.
There are various templates, while Google partnered with Unsplash to provide users with a photo library, as well as free stock video from Coverr. Advanced customization tools are also available: comprehensive visual editing capabilities, a re-envisioned visual media gallery, image masking, gradient editing, and saved colors & styles.
Moving forward, Google will add more templates, stock media integrations, and features. Like AMP, this Web Stories plug-in is open source to allow for community contributions.